Places connect us to the past, host community and cultural traditions, and keep local environments distinctive. City Lore and the Municipal Art Society founded the Place Matters project in 1998 to identify, promote, and protect such places in New York City.

Place of the Month

C.O. Bigelow Apothecaries


Today, September 22, is the Autumnal Equinox. In the Northern Hemisphere, this marks the beginning of fall. The days get shorter, the night draws in, and the weather starts to cool off.  As if it weren’t already hard enough to say goodbye to summer, we’re also faced with the start of cold and flu season, not to mention the onslaught of seasonal allergies. But New Yorkers never fear, because for the last 179 years, C.O. Bigelow Apothecaries has provided us with the highest quality remedies, and the highest quality care, for all of our autumnal ailments.

Places that Matter

Place Matters ESRI Map

Place Matters ESRI Map

Click on the map above to see the many wonderful sites included on the The Census of Places That Matter, a grassroots survey of places in the five boroughs that the public finds important. The Census was created to help broaden the ways that preservation is understood and practiced in New York City. The Census offers an alternative approach to identifying, celebrating and preserving places that matter to the people and communities who love them.


New Virtual Tour

Be sure to visit our newest virtual tour, Seeing East 4th Street: Vernacular Architecture in NYC, an introductory guide to reading New York City’s vernacular architecture – everyday buildings constructed for ordinary people. Looking closely at vernacular architecture helps us understand more about the places where we live, and the people who have lived there.  

Place Matters USA

Consulting Nationwide

Since our first national conference in 1996, Place Matters has documented, celebrated and advocated for places that anchor traditions, tell our history, and make New York City distinctive. After more than 15 years of developing successful creative placemaking initiatives in our home town, we are pleased to offer our services nationwide.  

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